BIO
I HAVE A WAY WITH WORDS, A D&AD YELLOW PENCIL AND A 30 UNDER 30 TITLE. AS A STRATEGIST TURNED CREATIVE, I LIKE MAKING WORK THAT’S OUT OF CATEGORY AND BIG IN CULTURE.
I’VE MADE A CAR AD WITHOUT A SINGLE CAR IN SIGHT.
led a pack of lemons through tokyo’s subway system to meet their refreshing destiny.
DISTILLED 50,000 DOMESTIC VIOLENCE ARTICLES INTO 1 NEWSPAPER FOR CHANGE.
TURNED THE WORLD’S BIGGEST MISOGYNIST INTO AN ADVOCATE FOR INTERNATIONAL WOMEN’S DAY.
AND RELAUNCHED TEACHING AS A CAREER.
AFTER MOST RECENTLY WORKING AT DROGA5 SYDNEY, I’VE NOW RELOCATED TO LONDON TO BE CLOSER TO THE MEDITERRANEAN SEA. HIT ME Up HERE.
AWARDS
D&AD
★ 2024 | Yellow Pencil for Special Issue Newspapers, ‘The Daily Issue’
OneShow
★ 2024|Bronze for Social Impact, ‘The Daily Issue’
★ 2024|Bronze for Integrated, ‘Kia’s getting a ute’
2024|Finalist for Film, ‘Kia’s getting a ute’
2023|Finalist for Campaign for Good, ‘The invi-tate-tion’
Effies
★ 2025 | BRONZE for Challenger Brands, ‘Kia’s getting a ute’
★ 2025 | BRONZE for Other Consumer Goods, ‘Kia’s getting a ute’
2025 | Finalist for New Product or Service, ‘Kia’s getting a ute’
2024 | Finalist for Small Budget, ‘The Daily Issue’
AWARD
2026 | FINALIST for CRAFT - PRODUCTION DESIGN, ‘WHY DO THEY CALL IT -196?’
2026 | FINALIST for CRAFT - SOUND DESIGN, ‘WHY DO THEY CALL IT -196?’
★ 2024 | Silver for Social - Use of Talent and Influencers, ‘Kia’s getting a ute’
2024 | Bronze for PR & Promotion - Product Launch, ‘Kia’s getting a ute’
2024 | Bronze for Craft - Casting for Film Advertising, ‘Kia’s getting a ute’
2024 | Finalist for Copywriting - Best Film Script, Individual, ‘Kia’s getting a ute’
2024 | Finalist for Creativity for good - Equality, ‘The Daily Issue’
Clio Sports
★ 2024|Bronze for Integrated, ‘Kia’s getting a ute’
2024|Finalist for Film, ‘Kia’s getting a ute’
B&T
★ 2024|Winner for 30 under 30 in Creative
★ 2024 | Campaign of the Month, ‘Kia’s getting a ute’
2024 | Finalist for The Award for Bravery, ‘The Daily Issue’
2024 | Finalist for Best Integrated Campaign, ‘Kia’s getting a ute’
2024 | Finalist for Best TV Campaign, ‘Kia’s getting a ute’
2024 | Finalist for Best Video Campaign, ‘Kia’s getting a ute’
★ 2023 | B&T Campaign of the Month, ‘The Daily Issue’
2023|Finalist for The Award for Bravery, ‘The Invi-tate-ion’
2023|Finalist for The Award for Diversity, ‘The Invi-tate-ion’
2023|Finalist for Best Ad Campaign Championing the Equality Cause, ‘The Invi-tate-ion’
MADC
★ 2025 | Winner for Craft (Non-Charity), ‘Kia’s getting a ute’
1.4 awards
2026 | Winner for humour,‘WHY DO THEY CALL IT -196?’
Shots APAC
2024 | Bronze for Cinematography, ‘Kia’s getting a ute’
2024 | Bronze for Best Concept, ‘Kia’s getting a ute’
2024 | Bronze for Direction, ‘Kia’s getting a ute’
2024 | Finalist for Editing (over 60sec), ‘Kia’s getting a ute’
2024 | Finalist for Casting, ‘Kia’s getting a ute’
Adnews
★ 2024|Winner for The Award for Diversity, ‘The Invi-tate-tion’
2024|Finalist for Ad Campaign of the Year, ‘Kia’s getting a ute’
2024|Finalist for Game Changer Award, ‘Kia’s getting a ute’
Best Ads
★ 2024 | Winner for Best Film in March, ‘Kia’s getting a ute’
LBB
2026 | WORK OF THE WEEK, ‘GET INTO TEACHING’
2025 | WORK OF THE WEEK, ‘WHY DO THEY CALL IT -196?’
Mumbrella
2024 | Finalist for Small Budget Campaign, ‘The Daily Issue’
2024 | Finalist for The Award for Bravery, ‘The Daily Issue’
Caples
★ 2024 | Silver for New Product Launch, ‘Kia’s getting a ute’
2024 | Bronze for Integrated, ‘Kia’s getting a ute’
2024 | Bronze for Social & Influencer, ‘Kia’s getting a ute’
2024 | Bronze for TV & Video Advertising, ‘Kia’s getting a ute’
2024 | Bronze for Print, ‘The Daily Issue’
2024 | Bronze for PR, ‘The Daily Issue’
Other
★ 2024|Finalist for Fifty Years of Advertising Graduates
2023|Winner for The Gruen Transfer ‘Pitch’
2022|3rd Place for Youngbloods ‘Hard Sell’ competition
2021 | 2nd Place for Youngbloods ‘Hard Sell’ competition
2020 | AWARD School, 6 pieces of work on ‘The Wall’